Generating 1,500 leads every month seems difficult, doesn’t it? I believe that you, like all companies in the world, need a constant flow of leads to supply your sales team’s sales funnel. We all know that without sales a company cannot survive and to generate sales we need leads.
But how do you generate leads every day? And let’s go further, how do you generate 1,500 leads every month of the year?
The lead generation process, as you know, requires dedication. There is no magic to prospecting, capturing and generating qualified leads . In this article, we will look at the 4 main ways to generate 1,500 or more leads every month . However, the first 3 ways require much more effort and dedication than the last way.
With the help of a special technology feature , it is possible to generate leads automatically.
Below are 4 ways to generate lots of leads every month:
- Multiple Lead Generation Channels
- Production of valuable content
- In-person and online events
- Technology to generate leads every month
1 – Multiple lead generation channels
This is one of the biggest mistakes companies make when generating sales leads. When salespeople only have one source of leads, whether it’s a marketing source or a cold source, they digital phobia: after all what are you afraid become vulnerable.
If that source dries up, your sales team is screwed.
Don’t rely on just one lead generation channel . Always have two or three channels, so if one of them stops performing or you want to test or adjust one of them, you’ll have two more channels working normally.
Source channels can be divided into 2 groups: Inbound and Outbound .
Inbound
Here is the definition of to improve your email performance according to Hubspot :
Inbound marketing is about creating valuable experiences that have a positive impact on people and your business. How do you do that? You attract prospects and customers to your website and blog through relevant and useful content.
Outbound
Here is the definition of outbound according to Marketing School :
Outbound marketing is outbound asb directory that attempts to reach consumers through general media advertising as well as through personal contact. Depending on the location, the approach can be extremely broad (TV advertising), completely personal (face-to-face meetings) or “impersonally personal” (emailing). Through each outbound method, sales leads are generated and then forwarded to the sales team.
2 – Production of valuable content
Produce and share valuable content for your future customer. The old sales mentality of just picking up the phone and calling still works, but it’s not as effective as it once was.
We need to change this mindset if we want to get more sales leads today.
As everything in the business world has changed, the world of sales has changed no differently. Today, there are several options for purchasing the same product offered by different companies. A person will only become your lead if you are more valuable than your competitors.
The important thing here is that the value is not in you literally. The value that people seek is in the help you provide to help them solve a problem they have. Everyone has problems, whether small or large, and your product was certainly made to solve one of them.
Content Forms
The best way to do this is by producing content. There are several ways to create content that your company, whether micro, small or large, should do to generate 1,500 leads every month. The two main ones are:
- Articles for your company’s blog
- Videos for your company’s YouTube channel
Don’t limit yourself to just these two platforms. After publishing an article on your blog, share it on Facebook, Instagram, and LinkedIn. Do the same with the video you put on YouTube. Your content should be where your potential leads are. Spread it without mercy.