KPIs (key performance indicators). They are used to identify the cause of results. In sales, they are used to find out why more or less sales were made during the period analyzed.
This will make it much easier to correct errors and increase positive results.
What is the difference between KPIs and Goals?
Many people confuse KPI with metric. The metric is the objective to be achieved, while the KPI is the detail that led to the final result. Whether the goal was achieved or not.
In short, with KPIs you will the coronavirus effect: what legacies will we take of this quarantine what to do to reach your goal in the shortest time possible. It doesn’t matter how you sell. It doesn’t matter who you sell to, much less what you sell.
Anyone working in sales needs to have performance indicators in the sales funnel. A sales funnel full of deals can be a big problem if there is no follow-up.
Examples of sales KPIs or Sales Indicators that you should use
1st Reason for Loss
What makes your the best part is that you can create a corporate email for free give up on buying from you? Knowing this will help you take action before you lose a deal. Fewer losses = More sales
2nd Detailed Customer Profile (B2b or B2b)
Knowing who your customer is is one of the foundations for a good approach and negotiation. This also applies as a result indicator. If you sell to companies, b2b, you need to know what types of companies you are selling to and who the decision maker is.
In sales to the end consumer, B2C, it’s the same thing. Address, occupation, lifestyle. With Pcontrol you can even find out your customer’s purchasing profile, Score, etc.
3° Quantity / Time of Activities
How many phone calls does it asb directory to make a sale?
Many emails were sent to each customer who made a purchase?
How long were you on the phone with each customer?
4th Conversion Rate
Let’s assume your goal is 50 sales. Last month you reached your goal, making 50 sales. It took 100 new sales to reach your goal. So your conversion rate is 50%. It’s important to keep an eye on the conversion rate so you don’t waste energy and money on actions that don’t generate results.
There are many other KPIs you can use.
Pcontrol is a CRM that generates KPIs in real time so that you, as a salesperson, don’t have to waste time filling out spreadsheets.
If you are a manager, you will be able to monitor the results of your entire team in real time, and the best part is that it is free. The CRM includes sales indicators and prospecting indicators, all for free.