Tracking pixels, such as Google or Facebook Pixel, help you get the most out of your advertising. By adding these tags to your site, you can get more accurate information about. Update or add tracking pixels who is visiting it and when. They also allow you to use whatsapp data remarketing and track the return on investment (ROI) of your marketing.
12. Enable indexing of the new site
When you were developing your site, you probably disabled indexing to prevent search engines from scanning both the current version and the one under development. Once you launch your new site, be sure to enable indexing, otherwise you risk losing SEO positions.
13. Submit a sitemap
A sitemap is a kind of plan that helps search someone has studied the article engines understand the structure and content of your pages. Submit your sitemap to the major search engines. If you use WordPress, plugins like Yoast SEO can help make this process easier.
14. Check page loading speed
Slow websites rank worse in search and are more likely to lose visitors due to slow loading times. Before launching, run speed tests to understand what is preventing your site from working faster. Make the necessary improvements so that the site is competitive from day one.
15. Test contact forms
Contact form errors are a serious problem business sale lead because customer messages may not reach the right people. Be sure to test all forms and make sure they work as intended before you launch your site.
16. Add CAPTCHAs to forms
Form spam is annoying and time-consuming. Adding CAPTCHA helps distinguish automated submissions from real users. This will significantly reduce the number of unwanted messages and allow you to focus on real customers.
17. Add a favicon
Have you ever noticed the little icon next to your website name in your browser’s address bar? That’s a favicon. It also appears in bookmarks and search results. Adding a favicon helps reinforce brand recognition and makes your website more memorable to users.