The current interface You can analyze competitors’ prices on Wildberries, find out their advertising rates, revenue and sales, and also look at the top products in the requir categories in the free PromoPult report . Find out which type of advertising works best in your topic and plan your advertising budget. You can even share the report with colleagues who are not register in PromoPult.
Analytics The current interface
In 2024, Wildberries completely chang the Analytics section in the seller’s account – now there are more reports and tools for analyzing the store’s performance.
For comparison, this is what the analytics on WB look like in 2023:
The analytics section now includes seller and supplier analytics, reports, popular queries and product ratings.
Seller Analytics
The section has been updat with many new features – a summary report from which you can go to detail reports on the store, new widgets, convenient filters, etc.
What has chang in the Wildberries seller analytics:
- All the main data on the seller’s analytics were plac on one page “Summary”. The report presents the main metrics on the sales funnel: how many users went to the card, how many add the product oman telegram data to the basket, how many order and bought. Also on the page below are data on deliveries by region and the history of balances.
- Visual graphs with switchable parameters have appear, which allow you to quickly assess the situation.
- From the summary report, you can go to detail reports for in-depth analysis. For example, from the general report on balance history, you can go to the detail one. To do this, simply click on the report.
- The toggle buttons are now highlight with labels indicating the status of the reports: “new” (a completely new report), “updat” (changes have occurr within the report), “coming soon” (the report will soon your brand more personal and be available in the account), “Beta” (in test mode). For example, the “Sales Funnel” report is highlight with the “Updat” label, and the “Stock History” report is highlight with the “Beta” label.
Clicking on the name
Will open a detail report, in which you can set the reporting period, set filters, etc.
- It has become easier to work with filters — previously, you had mobile database to set filters separately for each report. Now you can set filters once and then switch between reports. For example, you ne to view analytics for the product “Socks” — set filters by item and switch between different reports with sav parameters. General filters can be set not only by items, but also by brands, articles, labels, sales by warehouses.