If the business is small and not yet popular! you can upload a photo of the product! service or direct consumers – children or pets – instead of an avatar. The main thing is to choose laconic images without visual noise.
Some companies! like M.Video! have put the computer character M.V. on their avatar. The company runs a community on her behalf. A bold and creative move.
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Attach cover
The cover of a community in VK
A picture in the header! which is visible both in the web version and in the mobile application. It is a horizontal image.
You can upload a picture in JPG or PNG. The recommend size is 1920×768! but you can upload any: VKontakte will crop it itself.
The main cover is a static image. You upload the image in the settings! after which it is display on the screen in the browser and in the mobile application.
Live cover! or additional. You can upload up to five images or videos! and they will automatically replace each other. The cover does not work on the desktop! only in the mobile app.
General recommendations
The cover is the first major element that users email data see when they enter the community. Its purpose is to:
reflect brand positioning;
direct the user to the desir actions;
Set the general style for the design of materials
Hence the advice. First! make the cover in the style of the band. It is more pleasing to the eye and works for recognition .
Secondly! add elements to the cover that are relat to the product! its unique properties or the topic of the community. The user will come! look and get their bearings! where they are and what awaits them.
Viola’s cover conveys the uniqueness of the community: there advantages and disadvantages of external sales are no boring photos of food products! but useful recipes for housewives
Thirdly! make the cover an bgb directory information stand – place calls How to make money on to action ! special offers! benefits or a list of services. The user will respond to the offer from the first second.