If you have your own website, you will need to pay for the domain and hosting costs, as well as a platform focused on e-commerce. In addition, you will need to sell online safely , as fraud in the system can harm not only the customer, but also the reputation of your brand.
It is important to be concerned, above all, with offering good browsing experiences on your website. A very phone number list loading time reduces the chances of a purchase.
But if you don’t think it’s necessary to start with an online store, the alternative is to choose the marketplace platform that fits your business needs. This way, you can reach more people and generate more sales without having to pay for your own website.
Offer discounts, promotions and attractive payment terms
No one can resist a promotion, right? For example, a survey by the National Confederation of Retail Managers showed that 56% of Brazilians buy on impulse when they find promotions and low prices.
Therefore, be sure to invest – with planning – in attractive offers to increase online sales and retain customers in the long term. Therefore, it is worth investing in offers of gifts, loyalty coupons, plans, and products limited to seasonal dates. In addition, do not forget to offer good payment conditions so that the dignity above all else does not give up on a purchase.
Sales and marketing automation for online sales
Here we reiterate the importance of understanding your target audience through data. A sales automation tool allows you to synchronize all customer information and make processes more personalized, faster and less repetitive.
Likewise, the automation of marketing actions and processes makes communication and clean email relationships closer and more assertive. Examples include:
Creation of digital ads segmented according to the customer journey;
Identify sales opportunities, with the marketing and sales teams working in alignment;
Personalize the consumer experience.
Be available to your target audience across different channels
There are many communication channels available on the market today.