Strong: Asking for a specific response in the accompanying text, this resulted in dozens of dog and cat photos mobile phone number data updated 2025 being posted in the comments. Good for interaction!
Less strong: I don’t see it that quickly. Just nice!
Q-music: Which animals are these stars?
Brand: Q-music (243K Fans)
IPM score: 2.1
Hook-in!-music animal day
Do you ever stop to think how many artists name themselves after an animal? This list is just the tip of the iceberg. I think it’s very clever how Q-music manages to involve animals in music. The design created a reasonable buzz on the Q-music fan page. More than 300 reactions to this hook and that while there was nothing to win!
Strong: Q-music makes a game of it and gets the fans thinking. What is important with a game like this, is that it doesn’t get too difficult. 1. The Pussycatdolls, 2. Snoop dog, 3. Pitbull, 4. the Gorillaz, 5. The Kings of Leon (?), 6. De Kraaien, 7. The Beatles, 8. geen idee, 9. Deadmaus. That went pretty well. Right?
Less strong: maybe it’s just a bit too much information on 1 visual. Four pictures would have been easier. Respond quickly and move on. Probably even more reactions would have come in.
Vodafone treats its fans to varied Facebook posts. They really do all sorts of things. It makes sense that they can’t china numbers just let Animal Day pass by. Ambiguity and puns always work well, as this hook proves. It’s great that Vodafone still manages to relate Animal Day to itself.
Strong: the double meaning of ‘on the line’; this refers to Vodafone and to dogs/animals.
Weaker: The accompanying text ‘I just called to say I love you’. They don’t ask for interaction with this. They rights guaranteed by the constitution of ukraine that cannot be restricted could have done better with something like: “If you could call your pet, what would you say?”. Then they could even relate it to unlimited calling with Vodafone RED. In any case, the IPM would have been a lot higher.
Chocomel: Animal Day = cool