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Points to note when aiming to increase repeat customer rates
You can improve your repeat rate through various measures, but depending on how you do it, it can be counterproductive. Here rcs data are some points to keep in mind when working to increase your repeat rate.
There is certainly a benefit to repeat purchases as it is a good deal for customers. However, if you continue to lower the price, the value of the product will hyperautomation: what is it and what are the advantages for businesses? decrease and there is a risk that the brand value will decrease. There is a possibility that the number of customers who only buy when the price is reduced as part of a campaign will increase, so it is important not to compete on price easily.
Maintaining contact with customers by focusing on experience
Providing customers with a better experience and continually creating contact points leads to higher repeat rates. Generally, the time immediately after a purchase is when customers are likely to become repeat customers. However mobile list if you can dig up dormant customers who have not purchased for a certain period of time, they may be motivated to purchase again. Simply reminding them with a direct mail or other means will likely make them remember. If the customer experience was good, there is a chance they will want to buy again.