Brand recognition has many factors, and one of them is the Sender Name. Receiving SMS from a specific company, not an abstract community, customers become closer to the brand. We will tell truemoney database you how to send an SMS with a number replaced with a unique alpha name. Read and find out what it is, what it is used for, how to create and register an individual sender name for SMS mailing.
What is Alfa name?
An alpha name is a letter or digital signature of the sender that recipients see in the “From” field. It is individual for your brand and permanent. With its help, your mailing will inspire more trust in customers and become recognizable. Are you going to send SMS to your customers or are you planning mass mailings in Viber ? Think about the fact that recipients can see who is sending them messages. To send SMS with a number replaced with an individual alpha name, you first need to compose and register it correctly. Let’s figure out what it should be.
Rules for composing an Alpha name
Sending SMS with an alpha name is available after registering it with the operator. In order for operators to approve your Alpha name for SMS mailing, follow these rules:
The sender name length is up to 11 characters.
Alpha name must consist only of Latin letters (Cyrillic is not accepted).
The SMS sender’s signature may contain numbers.
The Alpha name must match collaborations and work with social networks or be similar to the registered name of your trademark or company. It cannot be a random set of numbers or letters.
Main types of Alpha sender names
You cannot use symbols such as !{}<>()/%# and the like (only Latin letters and numbers are allowed).
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Collect it yourself. A great option for those who fax database have decided to take SMS marketing seriously for their business. A self-collected base will satisfy your needs as much as possible and save you from unnecessary problems.